Purpose & Mission Statement

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The Longfellow Purpose

To build a world where everyone’s basic needs are met, and people experience love, happiness, and satisfaction.

To create a model organization, through the development of successful health and recreation businesses, that works toward the fulfillment of our global vision.

The Longfellow Mission Statement

The Longfellow Clubs is a locally owned and independent business committed to the health and well being of our community, and provides extraordinary fitness, recreational, and educational programs for people of all ages, backgrounds, and abilities.


The Longfellow Core Values

We work to support the Longfellow Purpose and Mission Statement, embody the Longfellow Core Values, and lead by example as we…

    • Wow our members every day with Extraordinary Customer Service
    • Create experiences that result in Life Long Transformation
    • Foster a caring Longfellow Community and treat others with Respect and Dignity
    • Express Appreciation with affirming words and deeds
    • Share what we Know and seek to Learn more
    • Make Longfellow Sparkle
    • Contribute to our Community and our Environment
    • Deliver Happiness and have fun doing it